I recently purchased two wedding rings from Blue Nile, having them shipped all the way to London from the United States. Unfortunately, my experience has been extremely disappointing. Upon receiving the rings, I noticed that the bride's ring had a noticeable black mark on the inside—something that should have been caught during a proper inspection before shipping.
When I contacted customer service, the options they provided were far from satisfactory. They offered to send the ring back for repair, but this would take an unacceptable two months, leaving me close to my wedding abroad in the Philippines with no guarantee of having the ring in time. Their other options were just as disappointing: either accept a refund for the flawed ring, which would leave me with one unmatched ring, or pay out of pocket to have it repaired by a local jeweler in London.
Given the distance this ring had to travel, it's frustrating that Blue Nile did not take the necessary care to ensure everything was perfect. The lack of a viable solution and the long wait for repairs have left me deeply unsatisfied. I expected better quality control and customer service from a company with such a reputation, especially when dealing with something as important as wedding rings.
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Value
Shipping
Returns
Quality
Date of experience: September 13, 2024
I purchased a blue nile wedding band and everything went well until a few weeks in when it got scratched. It's a tungsten band, but I figured I'd live with it. Then after only having the ring for three years it has cracked. There was a lifetime guarantee when I bought the band and free repairs. Blue Nile is unable to honor either of those commitments. I am severely disappointed in their customer service and the quality of the ring. They no longer sell the particular band on the website, so I assume they realized it was a flawed product—which I hate to say because it's my wedding band and has a great deal of sentimental value for me.
Tip for consumers:Definitely don’t buy anything from these frauds
Products used:Ring
Service
Value
Shipping
Returns
Quality
Date of experience: April 4, 2024
They trick you in buying their products, take your money and then do not ship for the prior discussed and promised shipping date. Prices seem to be good but this whole thing is like a scam. Poor sales people in the blue nile shops that have to sell this scam. STAY AWAY and buy local from your store!
Tip for consumers:STAY AWAY. This company is scam, takes your money and then cannot deliver as promised. Again, STAY AWAY
Products used:Ended up without any product
Shipping
Date of experience: December 22, 2023
We have purchased jewelry from Blue Nile in the past, including our wedding rings. The past 3 purchases we made online stated, "IN STOCK" with a promised delivery date. On each delivery date, Blue Nile states shipment is delayed. Two to three weeks later, we get an email from them stating the items are unavailable and a refund will be issued at a later time. Having to wait at least 3 weeks to get our $6,400+ refund is not acceptable. Blue Nile has lost its reputation and we no longer recommend them to our friends. We highly recommend James Allen, Brilliant Earth, or David Yurman for reliability and quality.
Date of experience: December 18, 2023
I bought anniversary ring for $1300 marked down from $3,200 original sales price. I knew it wasn't worth $3200 buy thought u was getting a good deal. A few weeks later the sale ended and the ring was still marked at $1300. I can't help but feel mislead by this false pricing sales tactic.
Tip for consumers:False advertised
Value
Quality
Date of experience: October 17, 2023
Always excellent customer service from Blue Nile. I wouldn't normally order online for fine jewelry but for Blue Nile, they have proven to me over the years -- from my first diamond ring to the everyday / special occasion accessories I purchased in between, and eventually to the maintenance and checkup I needed for my diamond ring -- that they are a very reliable and dependable company. If you have a case that requires the location of a person who is making it very difficult to find them, or just want to be reunited with a long lost relative, skip trace can help and McRae Investigations Agency is happy to discuss your specific needs anytime. See mcraespy at outlook. Com today for all your investigate needs including assets discovery and recovery. Highly recommended!
Date of experience: August 29, 2022
My boyfriend purchased a diamond necklace for my birthday. He bought it early and gave it to me on birthday. When I tried it, the necklace was too tight and I wanted to exchange it. I explained to the customer representative that my neck is chubbier and I wanted to exchange it for something else that actually fit me. I was a few days after the return policy and she said if I had called one day earlier I would've been able to but since I was late I would have to pay 20% restocking fee. I think it's ridiculous that people spend so much money on this site and this is their customer service. Til this day I have an expensive diamond necklace that's sitting in my drawer that I can never wear.
Tip for consumers:Buy somewhere else who has more compassion for their customers that offer an exchange policy without a 20% restocking fee. I literally would've had to pay for being big and something not fitting me.
Products used:Nothing because I'm a bigger girl and the necklace couldn't fit around my neck
Service
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Quality
Date of experience: August 3, 2022
I bought a necklace from BN. The matching earrings had been discontinued, but I found them on another site, in perfect condition. The first necklace sent was the wrong one. Thinking this mistake was a fluke, I sent the necklace back and ordered another. Again, the wrong necklace was sent. To make matters worse, BN would not agree that the wrong necklace was sent... twice... but finally confirmed that I was right. By this time, the necklace was on backorder. One date after another passed... while the return window for the earrings had closed. Finally, the necklace was discontinued. Customer Service provided the usual platitudes. One even told me to look for the necklace on Claires.com! I sent a letter to the CEO of BN, Sean Kell. No reply... after about a month.
Date of experience: November 1, 2022
Bought a ring, received it and had to resize it. Nightmare began...4 months to receive it back.
In this timeframe, I paid import duties on the first shipment, import duties to send it back into USA (due to BlueNile missing information on shipping documents), finally import taxes again on the third shipment to get the new ring (again BlueNile responsibility).
In all of this, BlueNile customer care team replied emails for the sake of replying, they couldn't care less nor moved a finger to help with any of this.
I'm do disappointed I bought from these unprofessional people. Stay away for your own peace!
Tip for consumers:Only when you threaten to cancel and order someone will speed up things. Horrible service, horrible shipment management, horrible everything !!!
Products used:Solitaire ring
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Quality
Date of experience: November 8, 2023
Robert was such an amazing help in trying to find the perfect diamond for our setting. It's lovely and we are very happy. I actually would never think of buying another diamond from any place but from blue Nile
Date of experience: May 18, 2021
My husband has bee surprising me with Blue Nile diamonds since 2009! I am always so pleased with the quality of the diamonds as well as the settings. I have 4 rings, a pair of studs, hoops and a beautiful pendant. Blue Nile's customer care and service team is top notch too!
I've had my rings appraised for insurance purposes and my appraisals have all come back for a much higher replacement value than we spent.
I will forever refer friends and family to Blue Nile!
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Quality
Date of experience: June 9, 2021
I purchased these pearl ear rings for my girlfriend that was about to graduate Nursing School. She loved them! She wanted for Nursing photos and Graduation. She wears them nonstop. Looked at Tiff., these are incredible and flawless, priced much better and still received with a beautiful presentation box. Thanks again!
Tip for consumers:Everything was as expected and wonderful.
Products used:Pearl Earrings
Date of experience: June 14, 2021
So disappointed that the item I purchased in April, and now being asked to review, has still not been sent due to further delays!
No solution was offered, or discount to purchase another item, due to delay being "on their suppliers end". I now have to buy another item for my daughter's birthday!
Don't rely on Blue Nile for time sensitive items.
Products used:Still haven't received it
Service
Value
Shipping
Date of experience: June 9, 2021
Got my spouses ring through this company. I was hesitant, and very unsure on his size so i ordered the ring sizer thing. The size was wrong 2 xs but each time it took less than a 5 minute phone call to resolve! Great customer service!
Products used:Ring
Service
Value
Shipping
Returns
Quality
Date of experience: August 5, 2021
Very poor service. We ordered a ring and suddenly after 2 days it's "out of stock" very very unprofessional, very poor service.
NOT RECOMMEND to do business with that kind of low and poor standards of service.
Tip for consumers:Above it all the service was so unsensitive... worse experience ever.
Products used:Nothing! They are "out of stock"
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Quality
Date of experience: May 30, 2023
I bought a gold ring from here nearly spending $2k. They said it would arrive in 3 -4 days. It took way longer than that. Just dropping my honest thoughts!
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Quality
Date of experience: May 31, 2022
I purchased a 3 prong emerald ring. 2 months later and very little wear, the center stone fell out. Customer service was not very amenable to sending a return postage label, due to this was beyond 30 days. I sent it USPS and now it is lost! I have purchased jewelry in the past but, never had a problem.
Now that I have, I would not be comfortable with the customer service.
Date of experience: August 13, 2021
I would start with the good part and why I enjoyed browsing the company's offers.
I was looking for earrings but couldn't understand whether the sizing would be good.
I have contacted the customer service and was pleased to receive the real pictures of the requested models (1 day).
Later I have consulted the support on the resale value and decided to go for diamond studs with platinum material.
Now comes the part that I didn't quite like.
The website clearly shows a specific type of lock which I wanted (picture 1 and 2 for reference)
However, I received a different type of lock with my purchase.
The customer service came back to me quickly, which I greatly appreciate, and explained that the aspired type comes only for diamond studs 1 t. Ct. W. (My purchase is 0.70 t. Ct. W)
Now what do I think? I was offered to get another type of lock for 130$ (my purchase was 1800$ for D VVSII Ideal cut) but I am not willing to pay on top as simply it was a gift for myself and already a purchase big enough.
If the company put it clearly, so that the customers could see this information, this would be fair. I don't feel that it's very honest, as I cannot know the company's policy as a first time buyer.
My earrings came with a full set of documents, including 2 GIA certificates and an appraisal report. The diamonds are fantastic, and I believe that the service and the quality is really really good.
I am happy with my studs and I will be glad to order from them in the future!
The delivery took only 3 days and was regularly updated on the website (also huge plus).
Tip for consumers:My advice is if you order something, make sure to ask the details (all possible) in advance.
For example, make sure to clarify the model, the sizing, the frame, the types of stones (note-look for more than only 4Cs in the reports).
Products used:Earrings
Service
Value
Shipping
Returns
Quality
Date of experience: September 30, 2022
I purchased this as a gift for my daughter. A month into wearing the chain gave out and she almost lost the pendant. I am shocked at such low quality. For the price, this is unacceptable
Awaiting a response from Blue Nile.
Value
Date of experience: May 11, 2021
The ring is beautiful. The process was painless. As the 30+ days drew to an end, the ring went on sale for $500 cheaper. The company would not honor the refund. This saddened me and made the experience a little less sweet.
Date of experience: June 9, 2021
I have purchased many pieces of jewelry from Blue Nile over the years and had been very satisfied. However the last purchased i made was for a ring in which they claimed that if the sizing was incorrect they would fix it for free. This is what has ended my relationship with Blue Nile because that was completely untrue and they treated my wife horribly when she called to get it sized correctly. I called them myself very aggravated and was blown off by Blue Nile customer service for over a week. When they finally called me back they just told me they would not help me and I told them that I would no longer be a customer. They were fine with that... Unlike Blue Nile, I am a man of my word and haven't purchased from them since, but I will tell you my wife looks stunning in the jewelry I just bought her for our anniversary, her birthday and Mother's day from another provider. Your loss Blue Nile, NOT mine!
Service
Date of experience: May 11, 2021
My fiancée couldn't be happier with the diamond. It's a 2 carat almost perfect gem.
The purchase process is important of course as it's an emotional and exciting purchase. Notifications and next steps were effectively and promptly communicated. Unfortunately Blue Nile would not help me with an opportunity to purchase the cleaning kit after the fact. I was unaware the cleaning kit was even an offering.
Otherwise two thumbs up.
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Quality
Date of experience: May 3, 2021
I waited way over the recommended time for the package. I made numerous calls to Blue Nile agents to trace the package, to no avail. The package disappeared off grid, then suddenly reappeared. Clearly Blue Nile lost control of the process and the experience was stressful and upsetting as the package arrived after Valentines Day.
Date of experience: May 31, 2021
Well, I finally got my ring ordered from blue nile last Monday. I saw a lot of possitive feedbacks on the internet about this company, and that was the primary reason I ordered my ring from them. I ordered a 1.5 carat H color diamond ring which was just a little over $6,000. The ring turned out perfect except the size. It was a little loose on my finger so I took it to the local jewelry store to have it resized which costed me another $300. Otherwise, this would be a real deal!
Date of experience: February 20, 2012
A purchase (and eventual return) I made for Valentine's Day was my last from Blue Nile. When I started shopping at Blue Nile, the quality of the products, service, and price were outstanding. I really felt like a valued customer and as a result, I made all my jewelry purchases from Blue Nile. Recently, the quality of the products has deteriorated along with the customer service and price. I was shocked by the low quality and value of the earrings I recently bought (along with the quality of value of other recent purchases) and was further disappointed by how unfriendly the customer service representative was. I don't shop at Blue Nile any more.
Products used:Earrings
Date of experience: June 15, 2021